The HUROM Slow Juicer at MAFBEX Cooking Demo

The  6th Manila Food and Beverages Expo (MAFBEX) successfully held a five day event at the World Trade Center last June 13-17, 2012.  Last week, I was invited to witness a special cooking demo at the activity area (tent-annex) and  was so thrilled to be part of the chosen spectators because I love innovations when it comes to food preparation. Having a degree related to food,  it is but natural for me to easily get involved with kitchen appliances most especially those that are guaranteed to have high rate of productivity.

I noticed that most of my seatmates, aside from those taking up culinary studies at La Salle College of Saint Benilde, are homemakers whose main job is to have full time and effort to take care his/her family and are the ones who buy and use household tools including kitchen supplies and appliances. The star of the live cooking demo was a slow juicer that is already out in the market called HUROM.

Live cooking demo guests. The demo started at 5PM and finished in less than an hour. As usual I learned some techniques and lots of advantages using the slow juicer that I was dying to have one right that very moment. A kitchen must-have really.

Chef Kel Zaguirre of La Salle’s CSB- SHRIM graced the show. He is currently one of the faculty members at the De La Salle CSB and one of the productive chefs behind the well-loved and successful program Junior Master Chefs.

            He's showing the audience how to easily clean the HUROM  Slow Juicer as easy as 1-2-3.

With HUROM's easy cleaning system, you just have to rinse the juicer with a glass of water when changing materials that there is no need to disassemble. Moreover, one of its benefits is quick and easy self-cleaning wherein spinning brush located inside the bowl cleans the surface of the strainer. Hence, it cleans itself automatically. That was fast!

                  Chef Zaguirre's culinary students attending him promptly during the live demonstration.

Below are my snapshots of the overhead mirror of kitchen demonstrator's table. Thanks to my bridge camera and its ultra zoom power that I was able to capture moments like these. The chef prepared two recipes which also show how HUROM works and considered the best slow juicer yet in the market. See how this juicer's cutting edge technology creates the new paradigm. You be the judge.

 Chef Kel while assembling  fried Sotanghon for the side salad of Crispy Tilapia Salad with Citrus-Patis Vinaigrette (see recipe below).

Cutting into pieces the fresh watermelon before being subjected to HUROM Slow Juicer.

      Mixed greens and watermelon vinaigrette for Grilled Prawns and Watermelon Salad 

(see recipe below)

HUROM Slow Juicer in action. That's a lot of juice compared to the traditional juicer we have at home. Magic? How does it work? Well, because of its revolutionary juicing solution and low speed technology system, the HUROM slowly and gently presses out the juice  preserving the most of the super nutritious enzymes, minerals, vitamins and flavors alive and well. 

From afar, I was still able to see fruit excesses this is because of HUROM's continuous extraction system. In this case the juicer automatically ejects all of the peel and pulp as it juices letting you enjoy a constant flow of pure juice without the inconvenience of stopping to remove blockages. Really interesting.

 This tarpaulin situated on the stage served its purpose into giving the best answer to the most debated question on which is which? Read this and be informed properly :) I know, to see is to believe but believing is seeing too.

This post won't be complete without those two delish recipes that Chef Kel produced before us. Here they are:

              Grilled Prawns and Watermelon Salad

For the Grilled Prawns:

6 pcs. Jumbo Black Tiger Prawns1 Teaspoon Salt 1 Teaspoon Pepper
1 Teaspoon Paprika
2 tbsp. Olive Oil

For the Salad:

150 gms. Mixed Greens
40 gms. Feta Cheese
5 pcs. Sliced Watermelons
2 tbsp Pili/Cashew Nuts
50 gms. Yellow Bell Pepper, Julienne
1 tbsp Flat Leaf Parsley
30 gms. Red Onion

For the Watermelon Vinaigrette:

1/4 cup Juice of Watermelon
1 tbsp White Wine Vinegar
1 tbsp Balsamic Vinegar
1 tbsp Strawberry Jam
150 ml Olive Oil
1 Teaspoon of Salt
1 Teaspoon of Pepper
1 Teaspoon of Sugar

                      Crispy Tilapia Salad with Citrus-Patis Vinaigrette

For the Citrus-Patis Vinaigrette                                      For the Crispy Tilapia 

1 tbsp Juice of Lime                                                                2 pcs. Tilapia Fillet
1 tbsp Juice of Lemon                                                             2 Teaspoon Salt
1 tbsp of Green Mango                                                           2 Teaspoon Pepper
2 tsp White Wine Vinegar                                                        Flour for dredging
1 tbsp Red bell pepper Bruniose                                              1 Teaspoon Baking Powder
1 1/2 tbsp Patis/Fish Sauce                                                      Cooking Oil for frying
1/2 cup Olive Oil
1 tbsp Sesame Oil
1 tsp Sesame Seeds, Toasted
2 Teaspoon Salt
2 Teaspoon Pepper
2 Teaspoon Sugar

 

For the Salad

150 gms. Mixed Greens (arugula, ice berg lettuce, alfalfa etc.)
1/2 can Mandarin Oranges
1 piece red Raddish, sliced
5 gms. Fresh Mint
5 pcs. Fried Wanton/ Fried Sotanghon

After the demo and being Oprah's top list, I agree that the HUROM SLOW JUICER is convenient because it can make large amount of juice without stopping; economical because it can produce big amount of juice from the least amount of fruits; flexibe since obviously it can use different kinds of juice with its simple cleaning system available; and timesaving as well because it has the ability to substitute a meal with a big glass of nutritious juice. Promise I wanna own one in the coming days. For sure it will be in demand at home and will work full time :)

* Hurom Slow Juicer is available in all Rustans and Landmark branches.